Twenty Ideas Blog
A checklist to developing technology in the health sector
6 min read
Developing a digital healthcare product is a complex process. This article outlines some key aspects to consider during the development journey, with the goal of setting yourself up to create a valuable solution that contributes to improved patient outcomes and a more efficient healthcare system.
Creating a healthcare product requires meticulous research and planning. Some essential considerations to bear in mind while developing a healthcare product include:
When developing a health app, it's crucial to identify the needs of your end-users. These may include patients, healthcare professionals, and other stakeholders who may use or interact with the app.
User research can follow several formats, such as surveys, interviews, focus groups, and observational studies. The goal is to gather insights about your users' needs, preferences, and pain points related to your product’s goals. Some specific areas to explore might include:
Healthcare products, including health apps, are subject to strict regulations and standards meant to ensure safety and effectiveness. For example, the US Food and Drug Administration (FDA) regulates many medical devices and software products to ensure they are safe and effective for their intended use.
When developing a health app, it's important to be familiar with the regulatory requirements in your target market, as these can vary by location and/or sector. Follow the guidance of regulatory bodies like the FDA to ensure that your app meets their standards for safety and effectiveness. Some compliance-minded steps might include:
Clinical validation is critical in developing healthcare products, including healthcare apps. It involves conducting studies or trials to demonstrate the product's safety, effectiveness, and potential benefits. Clinical validation can provide important evidence to support the product's claims and can help build trust among users, healthcare providers, and regulatory bodies.
Several important things must be considered when pursuing clinical validation of a healthcare product. Here are some of the most important factors to consider:
Healthcare products, including healthcare apps, often involve collecting and storing sensitive data such as personal health information (PHI), medical history, and other health-related data. Consequently, it is crucial to ensure that data security and privacy measures are put in place to protect data confidentiality and integrity.
Here are some important considerations for data security and privacy in healthcare product development:
When developing a healthcare app, it's important to consider how to increase the product’s capacity to handle greater volumes of users and data as its adoption grows. A scalable app will meet the following criteria:
Healthcare products must often integrate with existing healthcare systems like electronic health records (EHRs) and patient monitoring systems. To provide a cohesive user experience, it's essential that these products integrate seamlessly with these systems. When designing and developing digital healthcare products, consider the following key points to ensure smooth integration:
Protecting intellectual property (IP) is essential in any product development process. In the healthcare sector, patents, trademarks, and other forms of IP protection can be crucial to a product's success. They can help secure a competitive edge, attract investments, and safeguard against potential infringements. Here are some key points to consider when protecting IP:
Healthcare product development can be costly, as it often involves substantial research, development, and manufacturing investments. Ensuring adequate funding to support the product's development and launch is critical for success. When looking for funding, consider the following:
Creating a successful healthcare product requires knowing the target market, adhering to rules, validating the product clinically, ensuring data security and privacy, designing for scalability, integrating with current systems, protecting intellectual property, and securing adequate funding. Considering these elements throughout the product development process will set you up to develop a valued solution that promotes better health and healthcare outcomes for your target users..
Jana DiSanti leads content strategy for Twenty Ideas. She brings nearly a decade of digital marketing, content creation, user research, and project management expertise to the table to advance the goals of the 20i agency and its clients. She specializes in promoting brands and products focused on improving the health of people, communities, and the planet.
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