BLUE NOTE ATTUNE
Helping Cancer Patients Build Resilience & Community
We helped Blue Note Therapeutics broaden access to clinically proven stress management strategies through a flexible guided therapy app.
- UI/UX Design
- Mobile & Platform Development
- HIPAA Compliance Support Group Feed & Chat Product Analytics
- iOS & Android for Mobile & Tablet
Closing the care gap
About one in four cancer patients suffers from depression, but many of them lack access to conventional forms of therapy. Blue Note Therapeutics’ attune mobile app puts proven stress management tools and guidance right at their fingertips to support their mental, physical, and emotional health—with potentially life-changing results.
From “in-person” to “all-person” care
Blue Note came to us with an early iteration of its flagship mobile app, based on a psychologist-developed stress management program designed for cancer patients in a group therapy setting. They asked us to help maximize user engagement by identifying and optimizing new and existing features that facilitate the sense of community and trust found in an in-person support group – with the ultimate goal of motivating patients to stick with the program (and experience its benefits).
Remaking “group” for a new medium
We worked with the Blue Note team to identify and understand the essential components of the group therapy model: the scheduled group sessions and the group facilitation. We also conducted user research that validated the need for a group communication component to encourage patient engagement. Then, we designed a platform that combined the existing self-paced user journey with a new private group discussion feature for program participants.
A digital space for real community
We designed an in-app group discussion feature to allow users to connect with other patients and show support with comments and custom-designed reaction icons. For more personal interactions, we also incorporated private one-on-one messaging between community members.
Making good first impressions
We enhanced the onboarding flow to support group communication with new fields like photo/avatar and condition information to promote trust and empathy among participants, and to facilitate the possibility of customized segmentation in future groups.
Improvement you can count on
We worked with a third-party quality management system (QMS) to develop and maintain software products within a formally documented software development environment.
Starting inclusive conversations
With accessibility and equity in mind, we developed group discussion prompts designed to resonate with patients from many backgrounds. We participated in feedback sessions with focus groups of diverse patients, clinicians, and advocates to craft prompts with content, tone, and language that would be understandable, relevant, and respectful to attune users.
A better way(finding)
To optimize the user experience, we created a navigation structure that forwards the patient’s therapeutic journey while making other important features discoverable and accessible. By configuring key elements in standard iOS patterns, we enabled participants to easily move back and forth between the session roadmap and the group chat forum, without losing focus or motivation.
Right user, right access
As a digital therapeutic, attune’s users include program participants, facilitators, and researchers. We constructed the mobile app and web-based admin panel with role-specific feature access, such as group chat moderation actions for facilitators and analytics dashboards for administrators.
No time wasted
Working closely with BlueNote and its team of patient advisors, we delivered an attune MVP ahead of the client’s original schedule, beating a deadline for regulatory fast-tracking for an accelerated speed to market. To learn more about attune, please visit www.attunerx.com.
“The technical team has been a great strategic partner, looking far beyond the scope of the project to our long-term needs and helping us make good choices.”
Head of Product at Blue Note Therapeutics
“Working with Twenty Ideas has been a game-changer for a science-based start-up like us. They showed genuine investment in our mission to ease the burden of cancer, in their attention to detail and quality, and their commitment to serve patient users.”
CEO of Blue Note Therapeutics
Discovery & Design
- User Experience Research & Design
- Rapid Prototypes with Figma
- User Testing with Maze
- Analytics Strategy
- Detailed Implementation Plan
- Dashboard creation
Server with TypeScript & Nest.js
- Integration with Patient Management System
- Integration with Prescription System
AWS Infrastructure as Code
- AWS CDK & Cloudformation
- Continuous Integration & Continuous Build (CI/CD)
- Multi-environment architecture
- Managed Hosting
React Native for Mobile App
- iOS & Android on Mobile & Tablet
- Push notifications
- Twilio SMS integration
- Integration with Amplitude Analytics
- Infrastructure & Code
- Work with Enzyme’s Quality Management System